You are confused by the many new and confusing terms associated with digital online marketing? Whatever happened to good old fashioned media like print, radio, and Television? Sadly, the fact is, people have been moving away from traditional media and are now devoting much of their time to the web and mobile cellphones. So whether you like it or not, knowing how to market throughout the new media is needed. Not convinced? have a look around you. How many individuals do you see utilizing a cell phone? they’re practically everywhere. Individuals are using their phones to play games, watch videos, communicate with buddies and get online. Smartphones like the iPhone are changing the way sales messages are conveyed and may be conveyed. Where individuals were used to accepting advertisements passively in the past, today they’ve evolved to either shut them out or interact with them. We definitely want the latter. And the digital online marketing route allows us to do exactly that through engaging mobile applications or interactive digital content material online. Regardless if you like it or not, the digital revolution has arrived and if you do not want to be banished to oblivion, you’ve got to learn how to sell efficiently to the digital generation. Digital online marketing covers a wide spectrum of marketing avenues. In the heart of digital online marketing are the internet and smartphones. The internet is the universe wherein info is disseminated and the smartphone is the means by which the audience connects to the web. The great news is – it may be a lot more affordable and cost-efficient in comparison to print, radio and Television marketing. In print, radio, and Television, you can’t target your listener or viewer and you’ll never know who saw your ad, who answered or who bought. In digital online marketing, there’s minimum wastage in marketing money and you’ll always know the result of your advertising campaign if you plan ahead of execution.